How to promote your freelance business online?

First of all, it would be best if you treat your freelance profile as your business. In the end, you are responsible for your work and success. Because of that, you should promote yourself and your professional skills. There are many ways for promotion, and some of them are free or must be paid.
You can promote yourself using the following tips:

  • LinkedIn (Create a profile, add your professional portfolio, and connect with the people in your professional area.)
  • Facebook (Create a business page with your online products/services so potential clients can find and follow you.)
  • Instagram (Create a profile so you can showcase your professional knowledge and services to a specific audience.)
  • If you already have a profile on social media update them with relevant data (what you do, where, and link to your portfolio.)
  • Create your blog (Some of the websites where you can create a blog for free are: Wix, WordPress, Joomla, Blogger.com, Weebly, Jimdo, Squarespace.)
  • Make an online portfolio (Use free websites to create a professional portfolio. Some of the websites for creating design portfolios are: Behance, Dribble, Coroflot, Carbonmade, Crevado.)
  • Show your skills by creating tutorials (You can publish them on Youtube, or other social media profiles.)
  • Write a guest article for the blogs that are in your professional area (Make a list of the websites in your professional area which accept the guest posts. Make a high-quality blog post and send them an email with a proposal for collaboration.)
  • Join forums & communities related to your professional area.
  • Make a group on social media as a promotion and support for people with the same and similar businesses. Interact regularly with members by posting interesting and relevant posts.
  • Send cold emails to potential companies and clients (This is a great way for getting clients outside the social and freelance websites. It requires a little research for companies related to your profession. After making a company list you need to send them emails with your resume and potential professional collaboration.)